DEFI Holdings Inc (NEO:DEFI): Providing Cryptocurrency Gains to Traditional Investors

The market for cryptocurrencies has been on a tear. Could 2021 be the year that this speculative market gains acceptance as a mainstream asset class?

There is a lot of talk about cryptocurrency. Even if you only scan the headlines, everyone from major financial publications to obscure crypto subreddit groups are speculating over what will happen to this rapidly growing asset class. This has left some institutional and retail investors to wonder if digital currencies are ready more for mainstream adoption. A few big players like PayPal, Square, and Tesla seem to think so.Following the crypto market has been a wild ride to say the least. However, a decade later, some of these historically volatile cryptocurrencies have been showing signs of entering a new phase of maturity. 2020 saw the cryptocurrency market swell 188% from $191. 5 billion to $551 billion, and 2021 is shaping up to be even hotter. At the time of publication, market cap for all cryptocurrencies now tops 1.24 trillion.

Editor’s Note: The first Canadian public company to bring defi to investors is Routemaster Capital Inc. (NEO:DEFI), that recently acquired DeFi Holdings. DeFi Holdings is a company focused on investing, incubating and managing trading technologies associated with the fast-growing decentralised finance market. Decentralized finance could be considered the next wave of financial innovation on the blockchain.
 

While a small subset of retail investors largely fueled past cryptocurrency surges, the enormous growth we’ve seen in 2020/2021 is different. There has been a massive increase in interest from mainstream financial players, as well as the establishment of DEFI, short for decentralized finance, which has opened the door to alternative financial products that have made the crypto market more accessible to traditional equity investors.